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Digital Conversion Strategist

Pampanga, Central Luzon ·  Yesterday (updated)

Cloudstaff

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283 reviews
  • Description



  • JR-3555 Digital Conversion Strategist

    Could you be the next addition to our ever-growing Cloudstaff family? Join our talented professionals who work hard but definitely play and party harder!

    Why will you love working with Cloudstaff?

    Cloudstaff is the fusion of great people, innovative technology and a culture that engages our staff and promotes personal and professional growth. We encourage and support career development through our specialized training programs and mentoring.

    We are committed to building the Number One Workplace in the Philippines by creating a fun, family-friendly, and stress-free work environment. Our workplaces are designed with both productivity and relaxation in mind. We provide break-out rooms with video games, pool tables, ping-pong and more. We want our staff to feel right at home—after all, they are family!

    We demonstrate our commitment and dedication to our customers in everything we do, and it all starts with how we treat our staff. We believe this philosophy delivers better outcomes and we think it is unmatched in the industry.

    Job Description

    Set-up, oversee and assist in the execution of quantitative and qualitative research activities including but not limited to; Technical Audit, Integration Audit, Google Analytics Audit, Marketing Audits, Goal Tree Development, Baseline of important metrics, Discovery Session, Data Analysis, Website Architecture, Customer Intent Analysis, Net Promoter, Score Competitor Analysis, User Videos, Heat Mapping, Usability Interview Sessions, EEG Neuro Analysis, User Experience Review. Analyse customer journeys based on the RACE and SOSTAC framework. Create a Conversion Strategy based on the MecLabs Conversion Heuristic and the CK Trademarked Testing Series methodology.

    Work Setup

    This role is in a work-from-home setup. You should be amenable to working the morning or night shift at our all site.

    Qualifications

    -Deep understanding of Digital Marketing with at least one specialty area from either; CRO, Analytics, UX Design, Web Development, SEO, PPC, Social, etc

    -Proven experience in consistently delivering exceptional conversion rate and/or order value performance improvements for ecommerce and non-ecommerce businesses

    -Knowledge of segmentation and personalisation principles and how they can be applied to web properties to improve UX

    -Experience in interpreting conversion test results and using them to make sound recommendations for improving the performance of web properties

    -Expert knowledge of Google Analytics

    -Data analysis and data manipulation skills, including MS Excel or Google sheets

    -Sound understanding of qualitative and quantitative research tactics

    -Experience working in a digital marketing agency or high volume Ecommerce retailer

    -Experience in presenting pitches/proposals and reports to internal team and clients

    -Ability to surmise and provide succinct reverse briefs

    -Experience in creating innovative and elegant solutions to conversion issues and/or opportunities

    -Deep understanding of Web technology and Martech solutions

    Perks and Benefits

    -Great pay

    -Fun and generous parties, both virtual and actual

    -Relaxation and recreational facilities

    -Overflowing quarterly goodies

    Be part of something bigger!

  • Requirements

  • Minimum education level: Bachelor´s Degree
  • Years of experience: 2
  • Availability for travel: No
  • Availability for change of residence: No
  • People with disabilities: Yes

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Job summary

  • Digital Conversion Strategist

  • Pampanga, Central Luzon

  • Company

    Cloudstaff
  • Type of contract

    Permanent contract

  • Work type

    Full Time

  • Apply