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Digital Marketing Specialist - AU Account

AU Account

Pampanga, Central Luzon ·  More than 30 days

Shore 360

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26 reviews
  • Description

  • We are looking for an experienced Marketing Specialist to support the marketing programs of the client across key platforms and to assist with the marketing activities in both the national and state-based markets (Australian).

    This is a full-time role that will work across multiple channels encompassing traditional and digital strategies. We are looking for someone who has comprehensive marketing and lead management experience and is results driven.

    This role shall be expected to gain greater efficiencies and to support opportunities for the existing marketing team members to work on higher-value tasks and projects.

    Once the operational tasks are delivered consistently and accurately, we have several significant and exciting projects that the Brand and Communications Manager is responsible for. We hope the Marketing Coordinator will be able to assist and collaborate on those projects.

    Role objectives

    • Support the Brand and Communications Manager in coordinating a range of administrative and marketing tasks.

    • Ensure select marketing efforts serve to achieve immediate and long-term business goals.

    • Identify and execute process and reporting improvements.

    • Compile marketing activity reports and metrics for measuring program success.

    • Maintain and develop internal systems, programs and tools, including multiple databases, tracking capability and outcomes.

    Key responsibilities

    • Working with the Brand and Communications Manager to coordinate daily marketing activities and campaigns as below:

    • Managing CRM and database administration (state and national), updating current customer details and entering new leads on a weekly basis and ensuring data is entered, analyzed and reported weekly to Communications and PR Manager

    • Supporting SEO/SEM tactics, marketing database, email, social media (LinkedIn, Twitter, Facebook) and/or display advertising campaigns as required

    • Scheduling & reporting on paid digital advertising & retargeting campaigns

    • Scheduling & reporting on EDM campaigns using Mailchimp and database management

    • Creating monthly marketing reporting across all digital channels

    • Liaising with third party suppliers and agents

    • Collating, reviewing Google Alerts, media articles and compiling a staff email notification of ‘industry news’ items

    • Conducting market research (following existing protocols)

    • Supporting and assisting in key marketing projects (e.g. website rebuild, and rebrand project)

    Qualifications & experience

    • Marketing or Digital Marketing related tertiary qualifications

    • Up to three (3) years’ experience in strategic or digital marketing

    • Experience using Microsoft applications, CMS platforms, Google products, and Mailchimp

    • Social media publishing protocols

    • Response-driven direct marketing

    • Project management

    • Process improvement

    Essential Skillset

    • Sound written and verbal communication skills

    • Proactive, organized, efficient & process driven

    • Attention to detail must be a strong point

    • Ability to work independently and as part of a team

    • Ability to apply critical thinking when reviewing data and reporting/analytics.

    Work Schedule: 7am-4pm | Monday to Friday

  • Requirements

  • Minimum education level: Bachelor´s Degree
  • 3 years of experience
  • Availability for travel: No
  • Availability for change of residence: No
  • People with disabilities: Yes

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Job summary

  • Digital Marketing Specialist

  • Pampanga, Central Luzon

  • Company

    Shore 360
  • Type of contract

    Permanent contract

  • Work type

    Full Time

  • Apply