Offer description

Salary: 50,000 - 70,000

Schedule: 8 AM - 5 PM, Mondays - Fridays

Digital marketing strategists are responsible for initiating, driving and implementing marketing initiatives to accelerate lead generation while also raising brand awareness and product consideration. They craft the overall strategy for both paid and unpaid marketing platforms to meet the business goals of the organization.

Detailed Duties and Responsibilities

Manage paid and unpaid channels

Set targets and build strategies to help achieve them

Create and test ad copy for operational efficiency

Create and optimize landing pages to increase signups

Develop and implement campaigns to better lead quality and beat the competition

Perform data analysis around web traffic and other key metrics

Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels

Draw meaningful conclusions from campaign data and identify potential opportunities for improvement

Communicate with team members on campaign developments, timelines, and results

QUALIFICATIONS:

Degree in advertising, marketing, communication science or equivalent.

At least 2 years of hands-on experience with SEO/SEM, Google Analytics and CRM software

Excellent written and verbal communication skills.

Firm grasp of emerging digital tools.

Thorough understanding of digital touchpoints.

Excellent interpersonal skills.

Insightful and perceptive.

Business knowledge.

Deadline driven.

Understanding of web analytics.

Possess broad knowledge of best digital practices.

Proven experience building campaign strategies from scratch

Excellent Excel skills – familiarity with pivot tables and vlookups is a huge bonus

Basic knowledge of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics

Requirements

• Minimum education level: Bachelor´s Degree
• 7 years of experience
• Language(s): English
• Availability to travel: No
• Availability of change of residence: No

More than 30 days ago

About Reeracoen Philippines, Inc

Reeracoen Philippines is pleased to welcome you and be a partner to help you finding the right job in Philippines. Moreover, Reeracoen Philippines is ready to find the suitable candidates to our precious clients as well.