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  • Description



  • JOB RESPONSIBILITIES

    Creates digital marketing campaigns for online websites and social media channels of the Bank

    Writes content for websites, email and social media

    Designs and write e-communications like e-newsletters and text campaigns

    Delivers new, innovative ways of presenting the bank products to increase customer engagement

    Develops new online marketing projects and campaigns, with emphasis on electronic and internet-based strategies to promote the Company’s loan products to internal and external audience

    Creates and implement marketing policies in the company

    Develops market research surveys, plans and strategies for developing business and achieving the company’s marketing goals

    Researches and develops strategies and plans which identify marketing opportunities, direct marketing, and new project development

    Analyses and evaluate the effectiveness of marketing, methods, costs, and results

    Develops and manages marketing budgets and oversee the development and management of internal operating budgets

    Participates in the development of new project proposals

    Keeps abreast of digital developments and demonstrate how these have enhanced the customer experience

    Devises target market strategies in response to customer demand and behavior, competitor activity, and official needs

    QUALIFICATIONS

    Bachelor's degree in marketing, finance, business administration, or similar

    At least five (5) years of experience as a marketing manager is preferred

    Proficient in MS Office and presentation materials

    Extensive knowledge of marketing strategies, channels, and branding.

    Superb leadership, communication, and collaboration abilities.

    Exceptional analytical and problem-solving skills.

    Strong time management and organizational abilities.

  • Requirements

  • Minimum education level: Bachelor´s Degree
  • 5 years of experience
  • Availability for travel: No
  • Availability for change of residence: No

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Job summary

  • Marketing Head

  • Bulacan, Central Luzon

  • Company

    Farmers Savings & Loan Bank, Inc.
  • Type of contract

    Permanent contract

  • Work type

    Full Time

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