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Marketing Officer

Pasig, National Capital Region ·  Today, 07:01 AM (updated)

Fisherfarms Inc

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38 reviews
  • Description

  • COVID-19 considerations:

    Online Hiring Process

    - DTI and DOLE Interim Guidelines on Workplace Prevention and Control of Covid-19 are followed. STRICT implementation of safety and contact minimizing policies is ensured.

    - Alternating schedule in a month: 2 weeks WFH, 2 weeks reporting to the office

    Job Purpose:

    The Marketing Officer monitors and manages new and existing products; organizes campaigns and develops marketing strategies.

    Basic Duties and Responsibilities:

    - Creating, assessing, and screening ideas for new product lines with current trends and consumer behavior.

    - Featuring enhancements of current product lines

    - Doing financial analysis: Costings, Forecasting, and ROI

    - Creating a communication plan to make sure that product positioning / competitive advantages are made known to its target market

    - Adjusting the marketing mix (product, price, promotion, place) to optimize product performance and profitability.

    - Forecasting for new products to launch and create promotional campaigns.

    - Sourcing and coordinating with suppliers for ATL and BTL efforts.

    - Getting familiarity with the cost of goods of the category and its profitability.

    - Conceptualizing of new and/or revision of packaging design in coordination with the graphic artist, PTSSU & R&D team.

    - Creating of disposition plans for high inventory products of the categories

    Basic Qualifications:

    - Bachelor of Science in Marketing, Business or related fields

    - With at least 3-5 years of relevant business experience preferably in the food manufacturing industry, FMCG

    - Excellent written and communication skills.

    Ride to share to delivering HEALTHY, TASTY, and CONVENIENT seafood solutions!

    We look forward to working with you... soon!

  • Requirements

  • Minimum education level: Bachelor´s Degree
  • Years of experience: 3
  • Availability for travel: No
  • Availability for change of residence: No
  • People with disabilities: Yes

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Job summary

  • Marketing Officer

  • Pasig, National Capital Region

  • Company

    Fisherfarms Inc
  • Type of contract

    Permanent contract

  • Work type

    Full Time

  • Apply