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Paid Search Marketing Manager - With 3 years of related experience

With 3 years of related experience

₱ 100,000.00 monthly ·  Pampanga, Central Luzon ·  More than 30 days

Shore 360

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  • Description

  • Roles and Responsibilities

    - Fully manage one or more client relationships with monthly budgets of more than $100,000 - from strategy through to execution

    - Develop a deep understanding of each client’s business and what matters most to them

    - Develop advanced advertising strategies that keep our clients ahead of the competition

    - Proactively sell those strategies to our clients in order to get them excited and bought in

    - Lead client meetings (typically video calls) and set expectations via clear, concise, strategic communications

    - Build, launch and meticulously optimize clients’ digital advertising accounts across paid search and other channels as needed (e.g. paid social, display advertising)

    - Proactively monitor the performance of accounts, identify opportunities for optimization and growth, and implement changes

    - Analyze account data, compile reports and produce data visualizations

    - Mentor other members of our team and assign tasks as needed

    - Research and keep abreast of trends in paid search and other digital advertising channels

    Required Experience

    - 3+ years of experience designing and managing paid search campaigns to specific ROI goals - B2B experience and/or agency experience is a big plus

    - Hands-on experience with multiple paid search platforms (Google Ads, Bing Ads, etc.)

    - Experience managing ALL facets of digital advertising campaigns, including campaign strategy, design, and optimization

    - Keyword development and refinement

    - Ad development

    - A/B test execution (both ads and landing pages)

    - Bid management (experience with hands-on, manual bidding; not just bid automation)

    - Reporting and analysis

    - Making effective pitches/presentations to key decision-makers

    - Leading meetings and proactively managing client/stakeholder relationships

    - Demonstrable experience with data analysis, visualization, and presentation

    - Experience using analytics tools (Google Analytics, Adobe Analytics, etc.)

    Minimum qualifications

    - Bachelor's Degree in relevant field (marketing, communications, etc.)

    A Successful Candidate must have

    - Strong project management and communication skills

    - Ability to quickly learn new software applications

    - Zest for managing highly complex advertising accounts for multiple clients

    - High level of professionalism, accountability, and personal responsibility

    - Ability to travel to client sites and/or conferences on occasion

    Experience advantage

    - Enterprise version of the Google Marketing Platform – especially Search Ads 360 and/or Display & Video 360

    - Google Tag Manager

    - Tableau, Google Data Studio

    - Landing Page Optimization, landing page platforms (Unbounce, etc.)

    - Managing creative development process for banner ads, video ads, etc.

    ShoreXtra Perks

    - Free barista-style coffee

    - Free parking and jeepney services

    - Highly engaged team

    - Unlimited potential for growth

    - Challenging role

    - Fun and family-oriented working environment

  • Requirements

  • Minimum education level: Bachelor´s Degree
  • Years of experience: 3
  • Availability for travel: No
  • Availability for change of residence: No
  • People with disabilities: Yes

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Job summary

  • Paid Search Marketing Manager

  • Pampanga, Central Luzon

  • Company

    Shore 360
  • Type of contract

    Permanent contract

  • Work type

    Full Time

  • Salary

    ₱ 100,000.00 monthly

  • Apply