Merzci Bread and Pastries

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CM & Sons Food Products, Inc. was established as a family enterprise in 1995 in Bacolod City, Negros Occidental. Its products are marketed under the trade name “Merci,” a French word meaning “thank you.” Though the trade name is undergoing a rebranding process from Merci to Merzci, the company still believes that it will remain competitive in the food market.

Merzci started as a small bakery, supplying breads to a single store at the Libertad Market. Eventually, its popularity became undeniable due to a growing satisfied customer pool. With its high quality breads at affordable prices, combined with aggressive marketing strategies and the ingenuity of youth, it did not take long for the company to establish its own branches around the city and supply products to satellite dealers all over the province.

Merzci also evolved into a fast food restaurant serving scrumptious and affordable snacks and short-order meals for people on the go.

Complementing its food line, it diversified its business interests in 2003 with the introduction of its bottled purified water brands distributed around Negros Island, namely MERCI PURIFIED DRINKING WATER and VITALIFE PURIFIED DRINKING WATER. Despite competition from national brands, the two brands successfully sliced a big share in the province’s purified water market in only a few months’ time and up to present. The water brand is also expected to follow suit in the rebranding of its trade name.

Negros island
Food & Food Services
More than 1000 workers

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